From Florence to Times Square: NYC Gets Its First Wine Window with Buchette del Vino NYC
Buchette del Vino NYC
This June, a centuries-old Italian tradition is finding new life in the heart of New York City. Buchette del Vino NYC, opening on Broadway in Times Square, introduces New Yorkers to the charming concept of Florence’s wine windows—known as buchette del vino—in a setting that blends historic ritual with modern urban flair.
A Glimpse Into History: What Are Buchette del Vino?
The buchette del vino (literally “little wine holes”) originated in Florence during the early 1600s. These small, arched windows were built into the façades of noble palaces and allowed winemaking families to sell directly to the public. Passersby could knock, pay, and receive a flask of wine—all through the tiny opening—without entering the home.
These windows were not just practical but also hygienic, especially during times of plague, when minimal contact was essential. Though many fell out of use in the 20th century, a number have been rediscovered and even revived in recent years—especially during the COVID-19 pandemic—as a low-contact way to serve drinks and food.
Tradition Meets Times Square
Buchette del Vino NYC brings this historic concept to Midtown Manhattan, combining Italian culture with New York’s fast-paced energy. The venue will serve wine, espresso, Italian sandwiches (tramezzini), pasta, and more—each item passed through a custom-made wine window built into the wall.
Founded by hospitality veterans Jack Logue and Chris Miller, the project draws inspiration from their time in Italy and aims to recreate the social warmth and ritual of enjoying simple food and drink. The interior design hints at a cozy, European-style bar tucked behind the window—blending old-world textures with the buzz of Broadway.
Visiting Florence? Here Are the Best Wine Windows to See
For those curious about the origins of this unique tradition, Florence still offers a chance to experience the real thing. Here are some of the most notable buchette del vino in the city:
Babae – Via Santo Spirito, 21R
A fully functional wine window where wine is still served through the wall in Florence’s Oltrarno district.Osteria delle Brache – Via del Corso, 36R
While no longer in use, this window is well preserved and marked, providing a glimpse into the past.Cantina de’ Pucci – Via de’ Pucci, 4
Near the Duomo, this spot occasionally serves from its window and is beautifully integrated into the building.Vivoli Gelateria – Via dell’Isola delle Stinche, 7R
A creative variation where gelato, not wine, is sometimes served through the window.Palazzo Antinori – Piazza Antinori, 3
This elegant window, part of the historic Antinori wine dynasty’s home, is a prime example of Florentine heritage.
A full map of Florence’s wine windows is available at www.buchettedelvino.org, curated by the Wine Window Association.
