THE POUR WEEKLY: Export Crisis Edition
French Export Crisis
French wine exports hit a 25-year low at 168 million cases. US tariffs and Chinese duties drove an 8% value drop to €14.3 billion.
EU Rescue Package
Brussels approves crisis funds for vine removal and export promotion. New rules mandate "alcohol-free 0.0%" labeling for sub-0.05% ABV wines.
Swiss Protectionism
Swiss growers seek import quotas as domestic consumption falls 8%. The move would restrict EU wine imports through a 2001-style volume cap system.
Luxury Resilience
Fine wine defies the downturn: $250+ bottles keep selling as collectors prioritize scarcity over the contracting mainstream market.
Margins Wine Closes
Santa Cruz natural winery Margins Wine announces closure after a decade. Founder Meghan Bell cites unsustainable debt and industry headwinds.
When Dreams Turn to Nightmares: Inside Noma's Reckoning
UK wine duty rises again as inflation-linked tax hike takes effect
The Great Wine Reckoning: Europe's Vineyards Face a "Structural Shift" as Demand Plummets
Europe's ancient vineyards are at a crossroads, navigating a crisis far deeper than mere economic fluctuation. What began as a slump has matured into a full-blown "structural shift," forcing governments and winemakers to make unprecedented, and often heartbreaking, decisions.
The Sleeping Giant
Noma Brings Its Residency—to Los Angeles amidst Greenland invasion..
How Much Americans Spend on Alcohol, by State
Alcohol spending in the United States varies widely from state to state, shaped by a mix of cultural norms, climate, income levels, and access to healthcare and addiction services
The Knossos Con: Did Ancient Greeks Sell "Counterfeit" Wine to Rome?
For the elite of the Roman Empire, few luxuries were as coveted as Cretan raisin wine. Known as passum, this thick, honey-sweet nectar was the "champagne" of antiquity—a status symbol prized for its complex flavor and supposed medicinal properties. However, recent archaeological findings at Knossos suggest that Greek winemakers may have been running a sophisticated "fast-fashion" version of viticulture
London Notes: A Return After 20 Years & the Rise of English Wine
Our Trip to London , Visiting Old and New and a trip to Pour Choices wine fair at the Tate..
Beneath the Bubbles: Champagne’s Harvest Faces Reckoning Over Worker Exploitation
Champagne’s iconic harvest has been overshadowed by revelations of worker exploitation and human trafficking. The deaths of migrant grape pickers during the 2023 heatwave exposed unsafe conditions and abusive subcontracting practices, prompting court convictions, industry reforms, and renewed scrutiny as producers face reputational and sales pressures.
Daughter Takes Over Family Business After Father Is Deported Following 30 Years in the U.S.
O Faya Farm
Global Natural Wine Report 2025
NEWS, TRENDS & MARKET ANALYSIS 2024-2025
A comprehensive look at the global natural wine movement, from explosive growth in Europe to the generational shift reshaping the industry
Our Picks 2025
Tariffs Spark Unlikely Wine Boom in North America and the UK
The Green Resilience: French Organic Wine Sales Jump 7% as Younger Consumers Drive Demand
The MICHELIN Guide Introduces MICHELIN Grapes
he MICHELIN Guide is expanding its reach beyond restaurants and hotels with the introduction of MICHELIN Grapes, a new global distinction designed to highlight exceptional wine estates. The program will officially debut in 2026, starting in Burgundy and Bordeaux—two of France’s most emblematic wine regions.
Hauts Les Mains
Treasury Wine Estates Slashes US Asset Value by $450M as Market Slows and Gen Z Shifts Tastes
Australia’s biggest winemaker, Treasury Wine Estates, has written down about $450 million from its US portfolio, citing weaker demand and a cooling American wine market.
France Unveils €130 Million Plan to Pull Up Vines as Wine Industry Reaches Breaking Point
France has announced a new €130 million package to help winegrowers uproot vines, a move the government says is necessary to reduce oversupply and stabilise an industry battered by climate shocks, falling consumption, and mounting economic pressure. The Agriculture Ministry confirmed on Monday that it will also ask the European Union to contribute additional funding.
Upcoming events.
A list of Upcoming Natural wine fairs.

